We are stoked to announce that throughout this month, ALNF is partnering with BMG and the incredible ARIA and APRA Award winning electronic duo, Peking Duk!
In 2018, the Peking Duk boys Adam and Reuben flexed their creative muscles in a new and unique way and created DJ Duks, a children’s book about two little ducks with big dreams of fame, fortune and music industry success.
For the month of December, or rather Dukcember, $3 from every sale of DJ Duks will support ALNF’s mission to raise national language, literacy and numeracy standards. Donations will directly contribute to nation-wide education and literacy programs, with a particular focus on working alongside Aboriginal & Torres Strait Islander peoples, as well as youth of refugee background.
Adam and Reuben said, “We are super excited to be partnering with ALNF and to spread DJ Duks’ meaningful message to youth. We really believe in ALNF’s mission to instil a love of learning in young Australians and are proud to contribute and give back to the community”.
Kim Kelly, ALNF Co-Founder and Executive Director, said, “Our partnership with BMG and the incredibly talented Peking Duk is ‘beyond fuego’. Dukcember gives ALNF an unprecedented opportunity to create awareness around our life-changing literacy programs with communities right around the country, and allows us to reach more children than ever before. Proceeds from DJ Duks will mean that marginalised kids get the opportunity to dream big, and achieve everything they hope to. We are honoured to be working closely with a band/organisation so committed to making real change, who are standing with us to battle illiteracy, inequality and disadvantage”.
Heath Johns, BMG Australia Managing Director, said “During an inspiring meeting with ALNF it became immediately apparent that an alliance with BMG Australia could in some way help accelerate the momentum and awareness around the inspiring work ALNF is doing. Music and learning go hand in hand and we are so honoured to come on board as an ally to the organisation as they continue to do such important and inspiring work. We are pleased to work alongside our amazing clients Peking Duk on this first initiative with DJ Duks and we have no doubt that this will be the first of many collaborations.”
DJ Duks is available as a stand alone book, or in two bundle packages – the Fuego Bundle, which includes the book and Adam & Roobs’ rubber duck set, and the Banger Bundle, which includes a personally signed book, rubber duck set, headphones, keyring and stickers, all in a custom limited-edition box.
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